The Pit Straight: Selling F1 on the US Dollar
How hard can convincing Americans to love F1 really be?
Alex is the IndyCar Content Director at Frontstretch, having initially joined as an entry-level contributor in 2021. He also serves as Managing Director of The Asia Cable, a publication focused on the international affairs and politics of the Asia-Pacific region which he co-founded in 2023. With previous experience in China, Japan and Poland, Alex is particularly passionate about the international realm of motorsport and the politics that make the wheels turn - literally - behind the scenes.
How hard can convincing Americans to love F1 really be?
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