Beyond the Livery: A Marketer’s Plan for Surviving NASCAR’s Economic State
It’s no secret that the financial landscape of NASCAR is quite different than it used to be a decade ago.
Tony Lumbis has been a marketing consultant for Frontstretch since 2008. Tony is based outside Philadelphia.
Regan Smith Driver Diary: Daytona Delays, Acceptable Tweeting Times & Saving Lives
It’s a new season and I’m happy to be writing to you again in 2012.
Remembering Doc Mattioli: A Legacy Beyond the Racetrack
to Rose Mattioli and all of the family and friends of Dr. Joseph Mattioli, I offer my sincerest condolences on the loss of such an extraordinary man.
2011 NASCAR Driver Review: Regan Smith
In his best year in Sprint Cup to date, Regan Smith seemed to experience a new high point every couple of races in 2011.
2011 NASCAR Driver Review: Jeff Burton
When looking at the season as a whole, Jeff Burton and company were at the bottom of the totem pole, the only Childress entry not to record a win in 2011.
1st Ever NASCAR Green Summit & Kim Brink Appointment Highlight Beginning of Championship Week
With just one race remaining to decide each of the three national championships, the action on-track at Homestead-Miami is sure to be compelling this weekend.
Free Coca-Cola Racing Family Concert, Featuring Blake Shelton Headlines 2-Day NASCAR “Championship Drive” in Miami
For a second straight year, the two-day long NASCAR Championship Drive returns to Miami for the conclusion to the 2011 NASCAR season on Nov. 17 and 18.
Regan Smith Driver Diary: Evaluating Plate Races, Snowboarding, Season Review & the Offseason
A lot has certainly happened in the world of racing since the last time I wrote in.
Extended Federal-Mogul Partnership Helps Solidify NASCAR’s Automotive Connection at SEMA
Federal-Mogul is the manufacturer of MOOG chassis parts, which has been supplying steering and suspension products to NASCAR teams since 1962.
Kraft Foods Extends Partnership With NASCAR & Stewart-Haas Racing
NASCAR, Stewart-Haas Racing and Kraft Foods this week announced an extended agreement for Kraft Foods to continue as the Official Cookie and Cracker of NASCAR.