A familiar and special sponsor will be featured on Kevin Harvick’s No. 4 Ford Mustang in the NASCAR Cup Series at Homestead-Miami Speedway.
Budweiser made a return to the car, Stewart-Haas Racing announced in a video that featured many of his team members thanking him for his soon-to-end driving career, including team owner Tony Stewart, crew chief Rodney Childers and others.
The car is a tribute to his lone championship in 2014 in the Cup playoffs.
The last time Budweiser sponsored the No. 4 was in 2015 at the finale at Homestead before Anheuser-Busch switched its primary brand on the car to Busch and Busch Light.
“Kevin Harvick has been an iconic Anheuser-Busch partner and cornerstone of our sports portfolio since we first started working together in 2011,” Matt Davis, vp of partnerships at Anheuser-Busch, said in a release. “Through our partnership with Kevin, we have been able to connect with 21-plus [aged] NASCAR fans across the country, giving them unparalleled access to the sport. This surprise paint scheme is just another way we are celebrating Kevin, his loyal fans and his storied career on the track.”
Harvick will run the Budweiser colors one last time in the 4ever 400 Presented by Mobil 1 on Oct. 22 at 2:30 p.m. ET. Coverage will be provided by NBC
About the author
Wyatt Watson has followed NASCAR closely since 2007. He joined Frontstretchas a journalist in February 2023 after serving in the United States Navy for five years as an Electronic Technician Navigation working on submarines. Wyatt writes breaking NASCAR news and contributes to columns such as Friday Faceoff and 2-Headed Monster. Wyatt also contributes to Frontstretch's social media and serves as an at-track reporter, collecting exclusive content for Frontstretch.
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I’m surprised that Budweiser hasn’t been sponsoring NASCAR since 2015 and now with Kevin Harvick being retired from racing at the end of the diamond anniversary season, I think he should have one more win at homestead Miami Speedway will be very special to him.
Busch Light is a Budweiser product