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As the excitement continues to ramp up for the 2026 NASCAR Cup series, teams are making their final preparations in their bids to take the title. Kyle Larson of Hendrick Motorsports will return as the defending Cup Series champion.
As we wait for the action at DAYTONA to kick off, let’s take a look at which sponsors teams have brought on board to support their efforts. After all, who can forget an iconic livery?
The Wayback Machine
We all have our favorites, like Kevin Harvick’s 2007 bright orange Elvis Reese’s car, or Terry Labonte’s Kellogg’s Corn Flakes Chevrolet in the 90s. Our fingers are crossed that we will reach those heady heights again, so let’s see which paint jobs will grace the tarmac this season.
New School Specials
Cody Ware of Rick Ware Racing will drive the No.51 Evel Knievel Museum Chevrolet. This one is sure to be popular with fans with its retro Americana style, complete with a red and white decal of the legend in action. Having Evel Knievel grace your Chevrolet surely has to be some kind of good omen.
The No. 45 Chumba Casino Toyota will be driven by Tyler Reddick of 23XI Racing, after the social games platform recently revealed it had expanded its partnership with the team.
We’re sure we’ll see more online casinos featured on NASCAR paint jobs in the years to come. Online casinos are growing in popularity across the US, as documented by sites like Casino.org.
With its multicolored logo and op-art-inspired red and black graphics, this is certainly an eye-catching contender.
Also, on team 23XI Racing is Bubba Wallace, who will drive the No. 23 Robinhood Toyota. Its neon yellow scheme is accented with black slashes as well as the financial services platform’s bold feather logo.
This car is sure to stand out on the track, especially with Wallace behind the wheel.
Be Bold. Be Different.
Kudos go to the whole fleet at Joe Gibbs Racing. Denny Hamlin will drive the No. 11 Bob’s Discount Furniture Toyota, which comes in teal and orange and features Bob clinging onto the car door for dear life.
Christopher Bell‘s No. 20 Mobil 1 Toyota looks classic in red, white and blue, and is complete with stars and the Mobil Pegasus.
Bass Pro Shops has been a major Toyota sponsor for over 20 years, so we’re looking forward to seeing what the designers have come up with for this season.
Chase Briscoe, also racing for Joe Gibbs Racing, will be at the helm of No. 19, which features a camo and orange scheme and the iconic logo across the hood.
Briscoe won’t be the only driver on the track sporting the famous fish. It’s no surprise that seasoned veteran Austin Dillon is also competing with the No. 3 Bass Pro Shops Chevrolet, having partnered with the brand for his whole career.
Winchester joined the Bass Pro Shops sponsorship with Richard Childress Racing last year, and that agreement will continue this year.
Also in camo is the No. 6 Solomon Plumbing Ford for RFK Racing. Corey LaJoie will be in the driver’s seat at the Cook Out Clash, substituting for Brad Keselowski, who is recovering from a broken leg. Keselowski does hope to be back behind the wheel for the Daytona 500, provided he recovers in time.
Next up is Noah Gragson for Front Row Motorsports in the No. 4 TrueTimber Ford. What else could this one be clad in but camouflage — it is their specialty after all.
While the best-selling camo brand has staked its reputation on its ability to blend in, this time it hopes that Noah will help its Strata camo to stand out from the crowd.
Bowtie Specials
Trackhouse Racing has featured its own branding on its vehicles, which boast striking zigzag designs. Connor Zilisch will drive the No. 88 Chevrolet, which comes in black and blue, while Shane van Ginsbergen‘s is shark-like in shades of anthracite grey. Both are accented with bold lemon-yellow branding.
As well as competing in the NASCAR Cup Series, Trackhouse Racing also competes full-time in MotoGP and part-time in the IMSA SportsCar Championship.
Hendrick Motorsports has updated its liveries ahead of the new season, and perhaps most alluring is Alex Bowman‘s No.48 Ally Chevrolet. Perfectly purple with touches of turquoise, this bold statement is sure to be a fan favorite.
We also love the look of William Byron‘s No. 24 Valvoline Chevrolet, which is all angles in shades of red, blue, and white.
All eyes will be on Larson as the reigning champion turns up to defend his title. No doubt he’ll put the pedal to the metal in his No. 5 Hendrickcars.com Chevrolet, with its elegant red lines and sea blue paint job. Could Larson win the cup two years in a row? Only time will tell, but boy, would that be a story.
This year will see the Haas Factory Team switch to Chevrolet, as Cole Custer takes the wheel of the No. 41 HaasTooling.com-sponsored stock car. It’s a redesign of last year’s offering, but with more red, which is honestly a great choice. We’re glad they fixed that issue with the roofcam edging over the logo above the windshield, too.
First on Race Day
Joey Logano will drive the No. 22 Shell Pennzoil Ford for Team Penske, and it’ll surely be one of the most beautiful on the track.
In yellow and red with bold black lines, this car has a very vintage feel and looks like something straight out of Kill Bill. The emerald green Hunt Brothers Pizza scheme is equally a sight to behold, straddling the line between kitsch and cool.
We would be remiss if we failed to mention Hyak Motorsports driver Ricky Stenhouse Jr.’s Chef Boyardee scheme for the season. The famous chef himself graces the side panels with a giant bowl of ravioli.
Whatever it takes to get you through the race, we say. It’s apt that this beauty will debut at the Cook Out Clash.
We’ve saved one of the best until last, and that’s Austin Cindric’s No. 2 Menards Ford. Another winner from Team Penske, this Ford looks positively tropical in banana yellow with a lime green bonnet that lends generous ad space to another sponsor, Frog Tape. Yes, this car has a frog on the bonnet.
In this writer’s eyes, it is the real winner, whoever the cup actually goes to.