Prime Hydration joins MBM Motorsports and Timmy Hill in the NASCAR Xfinity Series as the primary sponsor for Hill in the Alsco 300 at Charlotte Motor Speedway, MBM announced May 23.
Hill will sport Prime’s colors in the No. 13 Prime Hydration Toyota Supra for the 300-mile race.
Prime Hydration was co-founded by social media content creators and musicians Logan Paul and KSI.
“I am excited to help bring in a new company to NASCAR this weekend,” Hill said. “Prime has kept all us refreshed in the shop while preparing the car for this exciting weekend.”
IT’S PRIME TIME!
We’re proud to announce that @PrimeHydrate created by @LoganPaul and @KSI will be the primary partner of the No. 13 car driven by @TimmyHillRacer at @CLTMotorSpdwy this weekend!👊🏻
Link: https://t.co/IQQMGzkJ93 pic.twitter.com/NDE4TpSKdI
— MBM Motorsports (@MBMMotorsports) May 23, 2022
The Port Tobacco, Md., native has made two starts in the NASCAR Xfinity Series this season, making appearances at Darlington Raceway and Texas Motor Speedway.
“As one of the fastest growing hydration drinks in America, this partnership couldn’t have come at a better time as we continue to expand in other markets and share what Prime is all about,” Paul added. “We’re taking Prime to the next level and are excited to introduce our brand to the world of NASCAR.”
Hill will attempt to qualify the No. 13 for the race, which will be held on May 28 at 1 p.m. ET on FOX Sports 1.
About the author
Luken Glover joined the Frontstretch team in 2020 as a contributor, furthering a love for racing that traces back to his earliest memories. Glover inherited his passion for racing from his grandfather, who used to help former NASCAR team owner Junie Donlavey in his Richmond, Va. garage. A 2023 graduate from the University of the Cumberlands, Glover is the author of "The Underdog House," contributes to commentary pieces, and does occasional at-track reporting. Additionally, Glover enjoys working in ministry, coaching basketball, playing sports, and karting.
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