Race Weekend Central

Couch Potato Tuesday: KFC Overload Masks Substandard TNT Coverage

Hello, race fans. Welcome back to Couch Potato Tuesday, where overall race telecast critiques are the name of the game. Its been a tough couple of weeks, unfortunately. First, we had the Junior-centric coverage at Michigan, then whatever you guys want to call TNT’s coverage at Sears Point. (Note: Yes, I know it is Sonoma Raceway now, but the hill that the track is built into is actually called Sears Point, therefore, I am not in the wrong for calling it Sears Point.)

Just to add to the stink from northern California, this fan video captured a couple of instances that were never mentioned on TNT’s broadcast in turn 2.

This weekend, the Sprint Cup, Nationwide and Camping World Truck series were all back in action at very hot Kentucky Speedway in Sparta. Could the TV partners deliver a decent telecast?

Before we start, ESPN made it official last week that they have dropped the Craftsman Tech Garage from their NASCAR telecasts. As a result, Tim Brewer will no longer be appearing on ESPN. The general opinion of the Tech Garage segments was almost completely dependent on where ESPN was that week.

For those races in which there was enough room to put it in the Infield, it was quite informative. They could get stuff like broken air guns or tires which melted For places like Watkins Glen, where the Craftsman Tech Garage was located behind the frontstretch grandstands (and outside of the track gates, technically), not so much.

However, one thing is most definitely true. It is the fact that Brewer was very clearly at home in the portable studio. He loved that place. Just look at that huge smile right there. Absolute cheese city. That is the mark of a very happy man. As much as ESPN may have misused the Craftsman Tech Garage over the years, I’ll miss it.

UNOH 225

On Thursday night (June 28), the Camping World Truck Series returned from another one of their way-the-deuce-too-long breaks to race at Kentucky Speedway. Compared to the other two races in Sparta, this appeared to be the most competitive of the three … I think.

NCWTS Setup was the usual pre-race show. The primary feature was about eventual race winner James Buescher, his wife Kris and how they met at a racetrack as kids. I’ll fully admit that I never knew that Kris ever raced before. Apparently, this meeting came very early in James’s career back when he was running Legends cars. Keep in mind that he’s only 22 now and he was a rookie in the series three years ago.

See also
Tyler Reif Running Full ARCA East Schedule

According to Kris, he was shy as heck and decided to talk about her racecar instead of asking about her. Whoops. I guess I don’t blame James. I probably would have done the same thing if I were in his shoes, if I even had the courage to go up and talk to her. The piece continued with a match race between the Bueschers. To win, James had to lap Kris. He failed.

Another piece centered upon Weekend Warriors Productions, the production company owned by Justin Lofton. This is the company whose logo was on the hood of a Nationwide car that Lofton ran in a one-off at Texas in April 2010 and wrecked.

We got to sit in on the making of a special production in celebration of Lofton’s maiden Camping World Truck Series win at Charlotte in May. What followed was one of the weirdest things I’ve ever seen. The idea was Lofton treating the trophy as if it was a woman.

But hey, I’ve got something much better for you than me trying to describe the craziness. The actual short is available for viewing on the homepage at Lofton’s website. It is only two minutes long, but it contains enough weird stuff to last a while.

SPEED’s telecast on Thursday night was easily the best of the weekend, despite the fact that Buescher drove away from the pack and hid for much of the night. There was plenty of action to be had on track and SPEED did a great job of showing that action to fans. I didn’t feel lost at any time during the telecast.

SPEED also managed to stave off going to a break when Tim George Jr. crashed exiting turn 4 on lap 102. I’d like to think that NASCAR’s other media partners would be able to resist the allure of the commercial break, but I’m not so sure these days.

Post-race coverage was decent. There were six post-race driver interviews and a quick interview with the winning truck owner/father-in-law Steve Turner. There was also a check of the unofficial results and points standings before SPEED left the air.

I was very happy with the telecast. There was just a completely different vibe from the telecast on SPEED as compared to the other two races this past weekend. It appears that there aren’t quite as many corporate sponsors that need to be pleased with the telecasts.

As a result, there are less constraints to the coverage. SPEED’s telecast is more along the lines of what everyone would likely do if given the chance. Allen and Parsons were on note all night, while Waltrip was his informative self. I still think he’s addicted to watermelons. I know it is summer and they’re tasty, but it is like Waltrip is to watermelon like Mini-Me is to chocolate (“It’s like catnip for clones!”).

Feed the Children 300

Friday night brought ESPN back to the track for their Nationwide Series coverage. For the first time in weeks, ESPN had nearly their full complement of on-air personalities. The Pit Studio returned to action with Nicole Briscoe and Brad Daugherty after multiple weeks away. Of course, the most notable addition to ESPN’s telecast was the return of Carl Edwards to the broadcast booth for his second Nationwide Series telecast.

Countdown started out with some technical issues, unfortunately. Marty Smith was on camera talking about Roush Fenway Racing’s somewhat sudden announcement that Ricky Stenhouse Jr. would be taking over the No. 17, while Matt Kenseth (who is the only driver who has ever driven the car) will be leaving at the end of the year.

By now, you should know that Smith only shows up on a race telecast when something notable happens. That isn’t very often. However, you’d expect that Smith’s microphone would be ready to go regardless. Guess not. We had a nasty reverb effect for the first two minutes of Smith’s time on-air. You gotta have that ready to go at all times.

In recognition of Stenhouse getting the No. 17 for 2013, ESPN aired a piece about Stenhouse’s evolution in the Nationwide Series. I can recall this being aired multiple times in the past, including at least twice last year. Was it pertinent to the Kenseth news? Yes. Do I think that was in the original plan for the weekend? Debatable.

Tuesday is conference call day, so this might have broken after the call ended. Makes me think they had plans for something else to go there, but they couldn’t put it together in time.

I don’t believe that Edwards really improved much from Darlington. In fact, he may have regressed a little. Early on, Bestwick would throw Edwards some talking points in an attempt to get him involved. As the race continued on, Edwards seemed to get more comfortable in his role. However, Edwards’s time in the broadcast booth seems to me like they threw him to the wolves.

When Justin Allgaier went to the booth during the ARCA race at Talladega, he just went up there almost as a lark, just to see what it was like and maybe help out a little. Dario Franchitti did the same thing during the Iowa Corn Indy 250 at Iowa Speedway. No pressure. However, Edwards is an official member of the team, and as a result, is far more important to the telecast.

Do I think that Edwards could eventually adjust to life in the broadcast booth and… not be a nervous wreck? Sure, he can. However, he can’t just show up with all but no training and expect to set the world on-air. He can only do some much training while still racing full time in Sprint Cup. He would also have to want it, badly. Of course, having said that, when he is comfortable in the booth, Edwards can most definitely help out a telecast.

One thing that Edwards cannot help is a telecast that continues to be very much biased towards the front-running teams. How do I put this best? Remember two weeks ago when I wrote about the Quicken Loans 400 telecast becoming all about Dale Earnhardt Jr.? Late in the race, ESPN gave Austin Dillon the same treatment, despite the fact that he was running away with the event.

See also
Nationwide Series Breakdown: 2012 Feed the Children 300 at Kentucky

I know that this wasn’t exactly the most competitive race on earth (Dillon won the thing by nearly 10 seconds and only eight cars finished on the lead lap), but there was probably some action for position to be had during the race. We just never saw all that much outside of the periods of time immediately after restarts. That’s a shame.

Also, with such a low number of cars on the lead lap, it is more than reasonable to give substantial coverage to teams off the lead lap. I don’t think ESPN really did much of that at all on Friday night.

Since the race once again ended way ahead of schedule, there was a fairly substantial amount of post-race coverage. ESPN brought viewers seven post-race interviews, along with interviews with the winning crew chief (Danny Stockman), owner/grandfather (Richard Childress) and father (Mike Dillon). There were also checks of the points standings and unofficial results before ESPN left the air.

ESPN cannot be so rigid in their coverage. A NASCAR race is fluid. Storylines change. You can’t spend an entire telecast beating down three storylines, ignore everything else and think everything’s going to be OK. At least there’s a plate race this Friday. They’ll be forced to be more inclusive.

Quaker State 400

Finally, we get to the Sprint Cup Series from Kentucky. Since it is Kentucky, Louisville-based Yum! Foods (the dudes that own KFC, Pizza Hut and Taco Bell, among others) purchased a significant amount of ad space on the telecast. You probably noticed it. I know I did.

In response to the uproar on the internet following the race (which apparently overshadowed anything that happened in it, sadly), I went back and counted the KFC commercials. There were nine of them. The same ad nine times.

It is not that bad of a commercial. However, you see almost anything that many times in a four-hour block of time and it will drive you nuts. Of course, having said that, I swear that Clint Bowyer‘s 5-hour Energy commercial aired the same amount of times.

Countdown to Green featured the usual amount of pre-race analysis on the TNT stage. Kasey Kahne, who apparently thought that he was going to stink it up prior to the race, joined the trio (Alexander, McReynolds and Petty) briefly to talk about his weekend.

The NASCAR Generations piece was focused upon driver superstitions and/or routines. Petty talked about how his father loved to drive with a wet rag in his mouth. This was actually a method he used to counteract carbon monoxide in the car. Ned Jarrett talked about his fixation (for lack of better words) with the No. 11, which continues to this day from his time driving for Holman-Moody. Interesting piece, although Johnson didn’t have much to add, superstition-wise.

Another piece saw Marty Snider accompany Denny Hamlin to Anchorage to participate in a dog sledding competition in what appeared to be the wet parking lot at a FedEx facility. 2012 Iditarod winner Dallas Seavey was also there to give Hamlin pointers. Gotta admit, this was pretty pointless. I feel like Snider wasted his time traveling all the way to Alaska for that.

There was also a look into a pre-race meeting for Kevin Harvick‘s team, since they were serving as the Inside Trax team for the night. Ultimately, this feature did not get anywhere near as much use in Kentucky as it did in Sonoma.

The race telecast itself was plagued by commercials just as badly as it was in Sonoma. It is a shame that the three minutes on, three minutes off scenario seems to be standard operating procedure now. It is ticking a lot of people off. Having breaks that close together means that no real flow can develop. This hurts everything in the broadcast from the on-air crew to the production staff.

Having said that, the booth had their moments of Zen. For example, the first caution flew (right after the third commercial break in the first 37 laps) for Scott Riggs slowing on the backstretch. It was a weird circumstance. His car seemed to roll to a halt, then restart and continue on its merry way. Riggs was already 29 laps down by that point, so I doubt he was trying to intentionally draw a caution.

The team mentioned “electrical issues” as to why they DNF’d, but since R3 Motorsports has been start-and-parking for much of the season, that could be considered somewhat dubious. I think TNT should have at least followed up a little bit, enough to see whether it was a ruse or not. Instead, we got bupkis.

During that first caution, we got “Inside Trax Enhanced” audio during the first round of stops. This was meant to replicate being there in the pits. Of course, FOX had been doing that off and on during their portion of the season. That only works if you’re at the race. Otherwise, no thanks.

Overall, I just didn’t really like the telecast. I feel like I missed a lot of things, like when Greg Biffle got a flat and lost a lap. I don’t remember seeing that on the telecast at all. That’s kinda big. Weak.

Coverage was often limited to the frontrunners and you would see people come out of nowhere at times. Turner Sports, it is your job to tell the stories and show how people move up through the field. I don’t think you did a great job at that.

Post-race coverage was decent since the race ended fairly quickly. Viewers were provided with eight post-race driver interviews, plus an interview with the winning crew chief (Paul Wolfe). There were also checks of the unofficial results and points standings before they left the air.

That’s all for this week. Next weekend, the Sprint Cup and Nationwide series return to Daytona International Speedway for their second visit of the year. It’s going to be hot and humid, so the likelihood of an Amy Henderson Special is not all that high. Meanwhile, the Izod IndyCar Series is back in action on the Streets of Toronto.

Thursday, July 5

Time Telecast Network
2:30-4:00 p.m. Nationwide Series Practice SPEED
4:00-5:30 p.m. Sprint Cup Series Practice SPEED
5:30-6:30 p.m. Nationwide Series Happy Hour SPEED
6:30-8:00 p.m. Sprint Cup Series Happy Hour SPEED

Friday, July 6

Time Telecast Network
5:00-6:30 a.m. Formula 1 Grand Prix of Great Britain Free Practice No. 1 SPEEDtv.com^
9:00-10:30 a.m. Formula 1 Grand Prix of Great Britain Free Practice No. 2 SPEED
2:00-4:00 p.m. Nationwide Series Qualifying ESPN2
3:00-4:30 p.m. American Le Mans Series Qualifying ESPN3.com$
4:00-6:30 p.m. Sprint Cup Series Qualifying SPEED
7:00-7:30 p.m. SPEED Center SPEED
7:00-7:30 p.m. NASCAR Countdown ESPN
7:30-10:00 p.m. Nationwide Series Subway Jalapeno 250 ESPN

Saturday, July 7

Time Telecast Network

5:00-6:00 a.m. Formula 1 Grand Prix of Great Britain Free Practice No. 3 SPEEDtv.com^
8:00-9:30 a.m. Formula 1 Grand Prix of Great Britain Qualifying SPEED
2:45-6:00 p.m. American Le Mans Series Lime Rock Grand Prix ESPN3.com$
3:00-4:00 p.m. NASCAR Now, Pre-Race ESPN2
4:00-6:00 p.m. American Le Mans Series Lime Rock Grand Prix ESPN2%
4:00-4:30 p.m. SPEED Center, Pre-Race SPEED
4:30-6:30 p.m. NASCAR RaceDay Fueled by Sunoco SPEED
6:30-7:30 p.m. Countdown to Green TNT
7:30-11:00 p.m. Sprint Cup Series Coke Zero 400 TNT
~11:00 p.m.-12:00 a.m. NASCAR Victory Lane SPEED

Sunday, July 8

Time Telecast Network
11:30 a.m.-12:00 p.m. Formula 1 Pre-Race Show SPEED*
12:00-2:00 p.m. Formula 1 Grand Prix of Great Britain FOX*
12:00-2:00 p.m. Continental Tire Sports Car Challenge Road America 200 SPEED*
12:30-3:00 p.m. Izod IndyCar Series Honda Indy Toronto ABC
2:00-2:30 p.m. Formula 1 Post-Race Show SPEED*
7:00-8:00 p.m. SPEED Center SPEED
9:00-10:30 p.m. Wind Tunnel SPEED, SPEEDtv.com

*- Tape delayed
^- Available via free internet streaming
$- Available via password-protected internet streaming
%- Telecast time-shifted, meaning that they start behind reality, then catch up.

Now, I will be in Daytona this upcoming weekend covering the action at the track for Frontstretch (Note: Watch for updates from the track on our own Twitter page).

For the Critic’s Annex, this week will see me critique the Continental Tire 150 from Watkins Glen International for the Continental Tire Sports Car Challenge. For the July 12 edition of the Annex, I will write a bit about ABC’s telecast of the Honda Indy Toronto.

Also, remember that Saturday night is TNT’s annual edition of Wide Open Coverage. This means limited commercial interruption (for regular breaks) and more action on-screen. And not a moment too soon. I just wish their advertisers would let them do it more than once a year.

If you have a gripe with me or just want to say something about my critique, feel free to post in the comments below or contact me through the email address provided on the website in my bio. Also, if you want to “like” me on Facebook or follow me on Twitter, please click on the appropriate icons below. Finally, if you would like to contact any of the TV partners personally with an issue regarding their TV coverage from last weekend, please click on the following links:

NBC Sports Network

As always, if you choose to contact the network by email, do so in a courteous manner. Network representatives are far more likely to respond to emails that ask questions politely rather than emails full of rants and vitriol.

About the author

2021 Phil Allaway Headshot Phil Allaway

Phil Allaway has three primary roles at Frontstretch. He's the manager of the site's FREE e-mail newsletter that publishes Monday-Friday and occasionally on weekends. He keeps TV broadcasters honest with weekly editions of Couch Potato Tuesday and serves as the site's Sports Car racing editor.

Outside of Frontstretch, Phil is the press officer for Lebanon Valley Speedway in West Lebanon, N.Y. He covers all the action on the high-banked dirt track from regular DIRTcar Modified racing to occasional visits from touring series such as the Super DIRTcar Series.

Sign up for the Frontstretch Newsletter

A daily email update (Monday through Friday) providing racing news, commentary, features, and information from Frontstretch.com
We hate spam. Your email address will not be sold or shared with anyone else.

Share via