Dollars & Sense: The Making of the Martinsville Hot Dog
The half-mile, paperclip-shaped racetrack in Martinsville, Va. has by far the most famous trackside food item.
Dollars and Sense
Dollars & Sense: NASCAR Needs to Make a Move With Bristol
Fans are calling for heads. Knee-jerk reactions suggest ripping up this track that drivers consider to be conducive to safe and fun racing.
Dollars & Sense: NASCAR Executive Leaving Raises Eyebrows
On Monday, it was announced that Senior Vice President and President of NASCAR Media Group, Paul Brooks, will be moving on from the company as of May 4.
Dollars & Sense: The Architects of NASCAR’s Driver Brand
NASCAR is about the fans and in the age of 24/7 media, drivers need to work hard to keep the fanbase engaged and develop their own brand.
Sunday Money: Over 30 Million Tune-in for 2011 Daytona 500
Over 30 million people tuned in to watch the Daytona 500 Sunday and it’s fair to say not too many would have been disappointed with what they witnessed.
Dollars & Sense: Ganassi Racing & the “Value” of Creating “Value”
To be on top of the game in today’s day and age, one must eat, sleep and breathe racing. That is exactly what this organization has in Chip Ganassi.
Dollars & Sense: Whitney Motorsports – Small Budget, Big Hearts, High Expectations
Whitney Motorsports has a lot to offer a potential sponsor, especially one that wants to break into the sport and grow with a team that has a good foundation.
The 3 Musketeers, Part II: Can NASCAR Track Consolidation Be Stopped?
From the purchase of North Wilkesboro in 1996, a wave of consolidation has overwhelmed the NASCAR racetrack industry.
The 3 Musketeers, Part I: How Independent NASCAR Track Owners Survive
Independent tracks may be on the endangered species list in terms of ownership in NASCAR, but that doesn’t mean they are necessarily at a disadvantage.
Dollars & Sense: 2 Brothers, 1 Team & a Dream That Never Dies
In fact, there probably isn’t too much that bothers either member of the Gerhart duo these days, as the two have been racing stock cars since 1983.