Snap-on will remain a sponsor of Team Penske for multiple years past 2022, Penske announced May 13.
The exact length of the deal was not disclosed.
In addition to continuing to sponsor Penske’s NASCAR Cup Series and NTT IndyCar Series teams, Snap-On will also begin sponsorship of the Porsche Penske Motorsport organization in the IMSA WeatherTech SportsCar Championship starting in 2023.
“We are proud to continue our long-standing relationship with Snap-on and we look forward to building on our partnership beyond our motorsports programs for the future,” owner Roger Penske said in a team release. “Snap-on has been a trusted partner and a cornerstone of our racing success for well over 40 years. From Indianapolis 500 victories to NASCAR Championships, Snap-on has helped us win both on and off the track and we are excited to carry that tradition forward.”
The announcement coincides with IndyCar’s trip to the Indianapolis Motor Speedway road course this weekend, during which Penske driver Scott McLaughlin will carry the Snap-on colors on his No. 3.
“I’m always pumped to represent brands that I can relate to, and I can definitely relate to the Snap-on team with their great tools and their important Makers and Fixers campaign,” McLaughlin said. “I love tinkering with cars and anything automotive and have my entire life, so I understand their special focus on those in the trade professions. Plus, the car looks bloody good, with the subtle tools within the livery design, it’s one of my favorite cars to drive all year long. I’m excited to see them continue their journey with Team Penske for sure.”
Snap-on’s partnership with Penske began in 1981.
About the author
Rutherford is the managing editor of Frontstretch, a position he gained in 2015 after serving on the editing staff for two years. At his day job, he's a journalist covering music and rock charts at Billboard. He lives in New York City, but his heart is in Ohio -- you know, like that Hawthorne Heights song.
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