Race Weekend Central

BK Racing Snags SunFrog in Multi-Race Deal for Gray Gaulding

A new sponsor will enter the Monster Energy NASCAR Cup Series fray with BK Racing and driver Gray Gaulding. Beginning at this Sunday’s Camping World 500 at Phoenix International Speedway, the No. 23 Toyota will sport the green and black colors of SunFrog. One of the nation’s fastest growing apparel companies according to the release, SunFrog made the decision to jump to NASCAR’s premiere series after a short sponsorship in NASCAR’s Camping World Truck Series.

Gaulding is excited for the new opportunity to represent a new sponsor, stating in the release that, “I’m very excited to be a spokesman for SunFrog, and represent them on and off the track. NASCAR is an excellent way to drive brand awareness, and I’m happy that they’ve chosen the No. 23 Toyota to carry their brand.”

SunFrog’s CEO Josh Kent added, “Connecting with NASCAR fans, and having more people discover the brand has us excited, but we’re equally excited about the business to business opportunities it is already creating. Utilizing the technology infrastructure of SunFrog.com, Sun Frog Wholesale is focused on revolutionizing the ordering and inventory management process and becoming a one-stop-shop for large brands looking to print, store, fulfill and deliver.”

The No. 23 BK Racing Team Toyota and Gray Gaulding will hit the track in the SunFrog No. 23 beginning this weekend at Phoenix International Raceway, with future dates to be announced.

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