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Author Archives: Greg Davis

Greg Davis
Greg is a Frontstretch rookie in 2014, filling in for various columnists while contributing to our free e-newsletter weekly as a news reporter. Armed with an extensive marketing background, Greg focuses on the business side of racing and how financial partnerships are affecting the sport. He and his family reside in southern Connecticut.
Changes and Notes for 1-800-Car-Cash Mudsummer Classic This Wednesday Night

Changes and Notes for 1-800-Car-Cash Mudsummer Classic This Wednesday Night

John Hunter Nemechek confirmed to Frontstretch.com via Twitter on Monday, the 17 year-old driver will have sponsorship from the MD Anderson Cancer Center at the University of Texas on his No. 8 Toyota Tundra for the NASCAR Camping World Truck Series race on dirt at Eldora Speedway this Wednesday night. Nemechek is currently 24th in the points standings through just four Truck Series starts this season where he has posted two top-ten finishes. Also, via Twitter on Monday, Ryan Ellis ... Read More »

Danica Patrick and Tony Stewart Team Up in New Go Daddy Ad Campaign

Danica Patrick and Tony Stewart Team Up in New Go Daddy Ad Campaign

In a first for the web-hosting and domain registry brand, Go Daddy will begin to air a new TV spot this week featuring both brand celebrity spokeswoman, driver of the No. 10 Chevy SS for Stewart-Haas Racing in the NASCAR Sprint Cup Series, Danica Patrick, and her boss, and team co-owner, three-time Champion, Tony Stewart. According to the report in USA Today the new ad stays consistent with the ‘new and improved’ brand positioning for Go Daddy, staying away from what ... Read More »

NASCAR Sees TV Viewership on the Decline

NASCAR Sees TV Viewership on the Decline

According to data collected by Sports Media Watch,  no NASCAR events have made the list of the top 50 sporting events this year for TV viewership, including this year’s Daytona 500 won by Dale Earnhardt, Jr., which only saw 9.3 million viewers. Among the top 50, at the halfway point of the year, the Winter Olympics, NFL Super Bowl, Playoffs, and World Cup dominated the top spots. The Final Four, horse racing’s Kentucky Derby, Belmont Stakes, and the NBA Finals ... Read More »

TriStar Motorsports Announces Sponsor for the No. 44 Toyota at Chicago

On Monday, TriStar Motorsports of the NASCAR Nationwide Series announced that Plan B Sales will serve as the primary sponsor of the No. 44 Toyota Camry, driven by David Starr next weekend at Chicagoland Speedway for the EnjoyIllinois.com 300. Plan B Sales, based in Concord, NC is one of the largest re-sellers of Lionel diecast and Chase Authentics apparel in motorsports. “We have a unique opportunity for the Chicago race in partnering with Plan B Sales and the members of ... Read More »

IMS Names Title Sponsor for Nationwide Series Race

Indianapolis Motor Speedway announced Monday afternoon that the track has partnered with global pharmaceutical company, Eli Lilly and Company to become the title sponsor of the NASCAR Nationwide Series race. The race, which now will be called the “Lilly Diabetes 250”, is a multi-year deal with Lilly and IMS. “We’re proud to announce that Lilly is providing the entitlement sponsorship for the Lilly Diabetes 250 Nationwide Series race at IMS. Lilly is an Indianapolis-based company recognized globally as a forerunner ... Read More »

After Victory for the No. 43, Richard Petty Motorsports to Remain with Ford

After Victory for the No. 43, Richard Petty Motorsports to Remain with Ford

Aric Almirola’s historic victory at Daytona on a rain-shortened Sunday for the Coke Zero 400 was monumental for more reasons than securing the No. 43’s first Sprint Cup victory since 1999. The win also was the third in a row for Ford, a manufacturer that had its struggles with speed earlier this season. Getting the No. 43 back to victory circle was huge, but so was getting Ford another victory this season, the first time they’ve had three in a ... Read More »

Athenian Motorsports to field NCWTS Team for John Wes Townley Remainder of ‘14

Athenian Motorsports to field NCWTS Team for John Wes Townley Remainder of ‘14

After it was first announced on Monday that NASCAR Camping World Truck Series driver, John Wes Townley had parted ways with Wauters Motorsports, Townley will run the No. 05 fielded through Athenian Motorsports for the remainder of 2014. According to a statement released from Athenian Motorsports, Townley and the No. 05 truck will still have primary sponsor Zaxby’s onboard the machine, and will be entered into the upcoming American Ethanol 200 presented by Enogen, NASCAR Camping World Truck Series race ... Read More »

NASCAR Exploring Possible Changes to ‘Souvenir Row’ at Tracks

As originally reported by Tripp Mickle of the Sports Business Journal’s Sports Business Daily, NASCAR is currently evaluating making changes to the merchandise and shopping experience at tracks nationwide. For decades, fans have flocked to ‘Souvenir Row’ at the tracks they visit and purchased their favorite driver’s newest gear from the side of a hauler painted to look like the same transporter that is carrying the Sprint Cup car of that driver. This almost iconic part of race weekends may ... Read More »

MWR & RCR Sprint Cup Teams Will Test at New Hampshire Tuesday and Wednesday

MWR & RCR Sprint Cup Teams Will Test at New Hampshire Tuesday and Wednesday

The NASCAR Sprint Cup teams at both Michael Waltrip Racing and Richard Childress Racing are testing at New Hampshire Motor Speedway in Loudon, NH today and tomorrow in preparation for next week’s Camping World RV Sales 301. Brian Vickers and the No. 55 Toyota are defending race winners, and are still looking for the team’s first win of the season, making this trip to New England an important one. The other drivers for MWR have had success at the ‘Magic ... Read More »

NASCAR Hall of Fame Unveils New Rockin’ and Racin’ Exhibit Today

NASCAR Hall of Fame Unveils New Rockin’ and Racin’ Exhibit Today

A new exhibit launches at the NASCAR Hall of Fame in downtown Charlotte, NC today. “Rockin & Racin’” makes its debut at the Hall, as the exhibit explores the relationship between music – whether it be rock, rap or country – and the sport of NASCAR over the years. The special exhibit will take a look at music in the sport, from those who have used NASCAR sponsorships to promote it, to performances at the track and more. The exhibit ... Read More »